INSTRUCTOR

Prof. Rita DE OLIVEIRA‚ PhD

Associate Professor in the School of Applied and Health Sciences   /
London South Bank University.

About Me

I joined LSBU in 2011 and I’m an Associate Professor in the School of Applied Sciences. Previously I worked as a researcher in Sport Psychology at Royal Holloway University of London, the German Sport University, and the VU University Amsterdam where I completed my PhD. I study how the environment invites and guides certain behaviours and actions. This applies to various contexts, and I’m particularly interested in its application to human performance and physical activity for health. Current projects include: – Visual perception in sports (basketball, soft-pitch baseball) – Urban barriers to physical activity in women – Positive sports coaching – Cross-cultural training – Research Ethics and Integrity I’m the General Secretary for the European Federation of Sport Psychology (FEPSAC) and a member of the British Association for Sport and Exercise Sciences (BASES) Public Advisory Board.
Free
This course explores cross-cultural leadership in sport coaching, focusing on cultural awareness, Cultural Intelligence (CQ), and leadership and communication across cultures. By combining theory with applied learning, the course equips coaches with the awareness, knowledge, and skills to interact effectively with athletes and stakeholders from diverse cultural backgrounds, manage multicultural teams, and contribute to inclusive sport environments.
London South Bank University
Free
The Positive Coaching in Sport course equips youth sport coaches with an innovative, athlete-centred methodology focused on inclusion, non-discrimination, mentoring, and positive role-modelling. It aims to create a safe, supportive, and enjoyable sports environment, helping to prevent athlete dropout, promote well-being, and reduce barriers for children at risk of social exclusion.
Center for the Affirmation of Youth and Sport
Montenegrin Olympic Committee
Sport Innovation Hub
University G. d'Annunzio of Chieti-Pescara