Irene BENITO ALONSO

This advanced level of the Digital Transformation for Sport Organisations programme provides a strategic, evidence-based framework for professionals to evaluate, deploy, and manage high-level digital solutions. The curriculum is specifically designed for sport managers, club administrators, and coaches who aim at implementing a digital transformation in their clubs. It is recommended that you take the basic course before this one.

This basic level of the "Data Management in Sport" Course provides a comprehensive, evidence-based framework for sport professionals to understand, plan, and implement digital solutions, fostering a culture of innovation and resilience within their organisations. The course is designed for people responsible for the management, administration, and coaching within a sport organisation, including Sport managers and Club administrators, coaches and trainers, and executives and board members of seeking to build a strategic vision for digitalisation. The "Data Management in Sport" Course aims to be a complementary tool to the DATA Digital Tool for technical staff of sports organisations to learn how to use this tool. It will focus on: 1) Management and Administration 2) Education & Training 3) Implementing & Monitoring

The "Women Portrayal in Sports Media" Course aims to increase the knowledge of communication managers in sports institutions and associations on gender-equal communication and non-stereotypical depiction of women.