This advanced level of the Digital Transformation for Sport Organisations programme provides a strategic, evidence-based framework for professionals to evaluate, deploy, and manage high-level digital solutions. The curriculum is specifically designed for sport managers, club administrators, and coaches who aim at implementing a digital transformation in their clubs.
It is recommended that you take the basic course before this one.
As the European sport sector moves beyond initial digital adoption, the challenge for organisations has shifted from simply "adapting" to achieving strategic optimisation through data. While foundational knowledge is essential, this advanced course is designed for professionals ready to lead complex digital implementations and integrate Artificial Intelligence (AI) into their management frameworks. This level moves past basic administrative shifts to focus on data-driven decision-making and AI readiness, empowering sport professionals to foster a permanent culture of innovation and organisational resilience, and using high-level management platforms like SAITO.
