INSTRUCTOR

Martha FIGUEROA

Sport Manager   /
GOALS Master’s Degree

About Me

I am a Sport Manager and Administrator currently pursuing a Master’s degree in Governance and Administration of Leisure and Sports (GOALS), co-funded by the European Union. My professional experience includes project management and operations for international sports events, as well as sports marketing and administration. I am also the founder and entrepreneur of a small Mexican fitness company, Retoma.t, focused on developing personalized fitness programs for women and older adults. My academic research interests are focus on Gender Equality in sport and the development of new business models within the sports industry.
Free

Create Safe and Inclusive Spaces for Women in Sport

Learn how to design safe spaces for women in gyms and sports centers, promoting inclusion and active participation in women’s physical activity. This practical course provides tools, clear protocols, and evidence-based strategies drawn from real-world experiences in Montenegrin fitness centers and national studies on women’s participation in sport.
City Fitness - Fitrevolution
Montenegrin Olympic Committee
Sport Innovation Hub
Sport and Citizenship